Loamly
Loamly is an AI visibility and traffic analytics platform. A single script identifies visitors arriving from ChatGPT, Claude, Gemini and Perplexity that standard analytics label as direct traffic, tracks what these assistants say about your brand and ties AI-referred visits to revenue through Stripe. It also offers one-time AI Recommendation Intelligence Reports.
Pros
- Separates AI-referred visits from direct traffic
- revenue attribution per AI platform via Stripe
- Google Search Console integration for search-gap analysis
- one-script install that runs alongside GA4
- open-source tracker
- 30-day free trial and a free AI visibility check
Cons
- Starter plan tracks ChatGPT only
- not a full analytics replacement, with no heatmaps, session recordings, A/B testing or advanced funnels
- AI traffic detection is partly behavioural and cannot catch every AI visit
- the Intelligence Report is a separate one-time purchase from $990
Cost
Starter: $29/month (ChatGPT only). Grow: $89/month (ChatGPT, Claude, Gemini and Perplexity). Pro: $199/month for high-volume teams. Enterprise: custom. 30-day free trial. AI Recommendation Intelligence Report: one-time, from $990.
Verdict
A good fit for SaaS and ecommerce teams that want to see how much traffic and revenue AI assistants send them and how those assistants describe their brand.
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